Crypto Assets Industry Outlook 2025: Truth and Lies

Obvious Truth

• The integration of AI and Crypto Assets will continue to develop.
• Spot ETFs will have a positive impact on the Crypto Assets market.
• Stablecoins remain the "killer application" of the Crypto Assets industry.
• Most projects perform better before the token issuance.

Obvious Lies

• Airdrops are dead
• Crypto projects must rely on venture capital support to succeed.
• Memecoins, AI agents, etc. exist in a "super cycle"
• Retail investors love Memecoin
• DAO is decentralized, efficient, and transparent.

The Unobvious Truth

• Bitcoin is a tool for hedging against macroeconomic uncertainty.
• Token utility is not essential; attention is more important.
• DeFi is more centralized than CeFi
• The dominance of Tether USDT will be challenged.

Unobvious Lies

• Fee switching is beneficial for token prices
• The bull market will last for a year, ending in the fourth quarter.
• The fragmentation of Ethereum L2 user experience will continue to exist.
• NFTs are dead

To succeed in the crypto assets market, the key is to go beyond surface phenomena and gain insight into the deeper truths and lies. Founders and investors should build and support projects based on unique insights and first-principles thinking, rather than blindly following trends.