Exploring the Meme Phenomenon in the World of Crypto Assets

The "Keto Coin" featured in the movie "All In" has attracted market attention. This coin belongs to the so-called Meme coins, which is a unique phenomenon in the field of Crypto Assets.

Meme originally comes from Richard Dawkins' "The Selfish Gene", referring to cultural factors that can spread at the level of human thought. In the internet age, Memes often appear in the form of satirical images or emoticons, carrying interesting information and being easy to spread.

The combination of Memes and Crypto Assets began with Dogecoin in 2013. Initially just a joke, it unexpectedly became popular and gained the support of Musk, at one point becoming one of the top Crypto Assets by market capitalization. The success of Dogecoin spawned a large number of imitators, and Meme coins began to flourish.

Early Meme coins often borrowed elements from internet culture, but later began to construct grander narratives. In 2021, Shib's explosive popularity ignited the "animal-themed" Meme coin craze. Recently, projects combining AI with Doge have sparked renewed interest, and Pepe has emerged as a dark horse, with trading volume surpassing 1.5 million transactions.

However, the current Meme coins have deviated from their original meaning. They may lack substantive content and rely entirely on investors' FOMO emotions to drive prices up. Many projects lack the motivation for long-term maintenance, and the team may quickly withdraw after profiting.

Nevertheless, Meme coins are still closely connected to the Crypto Assets market. In the current market environment, investors should approach such high-risk projects with caution and manage risks appropriately. The future development of Meme coins is worth ongoing attention.